Updated January 28, 2021 Linda is using the Internet to shop for an umbrella for her father, a really nice one to replace one that he’s had for years. She really likes the look of one that she finds on a designer umbrella site; it’s sleek, compact, and has great reviews. However, she is specifically […]

Kim runs an e-commerce site that sells cubic zirconia, diamond-alternative jewelry. She wants to get better organic search rankings for her company, and she understands that she can improve her search engine optimization through content marketing. Through her blog, social media posts, and other means, she hopes to improve her search visibility and ultimately sell […]

One of the most important ways that businesses differentiate themselves from their competitors online is through the quality of their support. It’s an especially important part of success in e-commerce, since people are often using e-commerce because they want a convenient, fast and easy experience – so they want help to be immediate and effective […]

Updated November 11, 2019   Is cheap, bargain-basement shared hosting the best choice for your WordPress site? Since your performance is so critical for strong UX and even SEO, the short answer is, “Probably not…” Let’s look at two options so you can understand why many blogging influencers recommend switching from shared to VPS hosting […]