Updated January 16, 2018   Content marketing myths are often hidden behind best practices, recommended guidelines and intuition.  They’re often slippery slopes that, once tread, result in daily habits that are counter-productive.   Learn from the school of hard knocks, or listen to a bit of sagely advice from marketers who have lived and learned […]

This article addresses a search that every thoughtful person working in the e-commerce industry must perform: finding the most valuable blogs or informational sources that deserve their attention. Here are a few that have strong insights and are often mentioned in the industry. The problem with the internet is that everyone is trying to sell […]

Updated April 9, 2020 Your company’s blog is your only platform where you can literally say whatever you want to your target audience on. And that means you have to get things right when you are posting on that platform, which this guide is going to provide you with some more guidance on. There are […]

Updated January 15, 2019   Catchy blog content will keep your target audience engaged and encourage them to keep coming back for more. Actually creating catchy blog content is another matter entirely. This guide is going to show you some of the key rules of successful engagement.   1. Make it Simple To begin with, […]